STYLE SWAP
SUSTAINABLE FASHION CAMPAIGN
A campaign developed across digital and printed media to educate consumers on the issues surrounding fast fashion while promoting sustainable practices. A bold visual style was chosen to create a cohesive, eye-catching identity used throughout various marketing and educational materials. These materials aimed to promote the Style Swap clothing exchange event at the University of Utah, as well as a temporary installation within the Marriott Library, engaging the community in meaningful conversations about sustainable fashion.